Free Business Topics in Chicago
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I have been writing for trade publications for more than 20 years. I write how-to, educational articles that weave in the value of my client’s products and services. This presentation will cover the following: MORE >- Why trade publications are still strong and still important
- The steps to take to get an article about your company published in a trade publication FOR FREE
- What editors are looking for in their publications
- What is the difference between a quality, educational article, and an advertorial?
- Steps to take once an article is published.
Many companies fail to utilize marketing automation. Most do not know what Marketing Automation is! Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions. MORE >The technology of marketing automation makes these tasks easier (Hubspot). Even more importantly, marketing automation is like hiring a sales force to pre-qualify prospects without having to hire a sales force. Franklin will cover why marketing automation is so critical for the growth of your company and share the best software and practices for utilizing this amazing tool.
Virtual teams present a unique set of challenges, but also a unique set of opportunities. How do you establish clear team expectations based on mutual trust and commitment when you are not face-to-face? Learn ways to foster an environment of trust, loyalty, and collaboration in a virtual world. We will explore ways to lead virtual teams and what the differences are from in-person team leadership. MORE >
Business process improvements can have a transformational effect on any business or non-profit organization. Processes that remain the same over time can impede an organization's efficiency and growth prospects; however an organization that works to continuously improve its' processes can create opportunities well beyond its current capacity. MORE >Process improvement takes on many different forms and every business has its own unique processes and systems in place. Attendees of this presentation will learn valuable techniques to help them engage their own organizations in meaningful process improvement.
US President Donald Trump has complained about China's trading practices since before he took office in 2016. The US launched an investigation into Chinese trade policies in 2017. It imposed tariffs on billions of dollars worth of Chinese products last year, and Beijing retaliated in kind. MORE >The trade war between the two largest economies shows no sign of easing. What's next? Who will blink first? This presentation will guide you through the trade war and lead you to rethink the future of US-China relationship.
Business Improvement Einstein’s Way – How Einstein’s Three Rules of Work Can Help a Business Succeed in the “New Normal”
Albert Einstein once said, "We cannot solve our problems with the same thinking we used when we created them." Einstein believed you have to think about things differently and his three work rules provide us with the means do so. No one knows what will happen in the future. But, following Einstein’s rules can get your business ready for whatever does. Attendees will come away with practical ways to use Einstein’s three rules of work to: MORE >- Fix performance barriers
- Discover opportunities amidst difficulty
- Make two truths of human behavior your ally
Drawing on thirty year's experience shipping internationally, Lauren will discuss current supply chain challenges and provide strategies to navigate today's uncertain and competitive marketplace. Plan for success by increasing your company's flexibility while driving down transportation costs and risk. MORE >In this session, Lauren will cover specific strategies to capitalize on today's market opportunities by:
- Reducing supply chain risk
- Increasing efficiency and cost effectiveness
- Incorporating new tools
In today’s world, the most sought out organizational leaders are part manager and part HR professional. Join veteran leader Nicole Caley in this session to learn skills necessary to elevate you into a true leader, instead of simply a manager. We will discuss how to identify your leadership style and how to develop the interpersonal skills needed to take charge. By learning to examine functional conflict and create strategies, you will not only staff your function effectively, but lead it to its fullest potential as well — building a high-performing team. MORE >
I love to talk about my experience starting a new company and growing it to $1 million in monthly recurring revenue. We've made a lot of mistakes and we've identified several strategies that work really well for us. MORE >I'm happy to speak about any aspect of the entrepreneurial journey including bootstrapping, fundraising, hiring, training, marketing, selling, and everything in between. I have experience speaking at meetings and conferences of any size – from United Nations conferences with thousands of attendees to user group meetings with a few dozen attendees. My promise is that we'll have a good time and learn a lot together.
Entrepreneurs and business owners who are looking to GET THE EDGE in their business. You will walk away looking at yourself and business in an entirely new light. High Performance Coach, Scott Hansen, shares key strategies to help any business owner get to the next level in their business. MORE >In this riveting 60 minute presentation, Scott will leave you with key strategies on how to Increase Sales, Become More Productive, and Dominate Your Industry and Stand Out from the Competition.