Free Business Topics in Chicago
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The Power of Storytelling to Your Organizations Culture, Growth and Innovation
Jennifer Fortney, President, Cascade Communications
The way you tell the story of your business or organization is all that matters to your customer. Today, customers want to be more engaged with the companies in which they do business and organizations' they support. The story is the reason they buy or donate. It is what they will share with friends and family when asked about where they purchased or what causes to do they support. MORE >The trick is that not everyone knows how to tell their story well across all platforms. This is where Jennifer comes in to walk you through finding your story and telling it appropriately and consistently for brand building.
Games Prospects and Buyers Play
Bryan McDonald, Partner/Owner, onPurpose Growth
Old ways don't open new doors. We hear two things consistently these days: everybody sells or everybody is in sales. Nobody wants be sold. The question we ask ourselves is how do these two things coexist? The traditional way of selling leaves your prospects wanting something different and you, wanting more prospects! In The Games Buyers & Prospects Play session, we will have a roundtable discussion that includes the underlying psychology driving your buyer's and prospect's behavior. MORE >We will present how the elite sales professionals and entrepreneurs, across industries, change the rules of the game and thus change the behaviors to improve the outcomes of their sales efforts.
If you struggle with:
✦Having prospects that you thought sounded positive but never respond to follow up
✦Prospects that meet with you regularly and never pay for your service aka free advice
✦If you have ever said “I wish I just have smarter clients”
✦Frankly, if you are just tired of doing the same old tactics that never feel right nor, get you where you want to be, The Games Buyers & Prospects Play may just open the door to new possibilities for you.
Join us and we will discuss a way to change your results!
You will walk away with:
✦Understanding the commonly accepted selling steps
✦Learn about what is driving your prospects/buyers reactions
✦Discover the inherent conflict between the 2 above, that stops/slows down your sales
✦Be introduced to some key concepts that break the old model
Someone Found Your Blog! Now What?
Alison Ver Halen, CEO, AV Writing Services, LLC
Getting people to your blog is just the first step. Once they're there, your content needs to be engaging enough to keep them reading, and your call to action needs to be compelling enough to motivate them to take the next step in the buyer journey. This presentation covers the process of writing a blog post that will draw your readers in and keep them reading all the way to the end. MORE >
Discover How To Unlock The Leader Within: 3 Hidden Principles To Empower You To Get A Seat At The Table
Rosie Zilinskas, CEO, No Woman Left Behind
Discover How To Unlock The Leader Within: 3 hidden principles to empower you to get a seat at the table.
During this presentation, the audience will learn:
• The three hidden principles to unlocking the leader within that will get you a seat at the table. MORE >• The real reason you’re getting passed up that your boss will never tell you.
• How to finally take charge of your career development and advancement for good.
• Why employees who do everything right still struggle to move up the ladder.
• How to uncover your blind spots through mentoring.
• How to eliminate doubt and insecurity on your next career step, permanently.
The Ultimate Guide to Starting Your Own Business
Daleele Alison, CEO, RooksDM
Leaving the security of a full-time job to start your own business can be overwhelming, exhausting, and down-right scary. The good news is... it doesn’t have to be. Join us to learn from someone who has been in your shoes before and has successfully made the transition to becoming a full-time small business owner. MORE >Daleele Alison, founder of RooksDM a technology consulting group, will share all the ups and downs of his journey -- including where to start, where he got stuck, and how to start seeing success. During this presentation you will walk away with an ultimate guide to starting your own business.
Is Your Business A “Digital Disaster”
Jody Jankovsky, Founder and Managing Member, Black|Line Consulting
Black|Line's "Digital Disaster" presentation explains how many businesses are failing to create and maintain some of their most valuable assets, their digital ones. Mr. Jankovsky explores what "Digital Assets" are, why they are important to a business/organization and how to avoid becoming a "Digital Disaster". The presentation can be made to fit a 30-60 minute format and can be tailored for your organization or business. MORE >
The Exit Checklist: A 5-Step Personal Action Plan For a Happy (And Lucrative) Exit From Your Business
Jason Pittman, President, ExitAdvisor
For a successful exit, you need to be able to say a hearty “Yes!” to two important questions: 1. Is your business ready for you to exit? 2. Are you ready to exit? It’s an easy question to ask, but it can be difficult to answer. This is why we’ve created a five-step action plan to ensure you have a happy, lucrative exit from your business.
10 Soft Skills Every Leader Needs
Bette Lawrence-Water, Founder and Principal Consultant, Spectrum Strategic Solutions
Having the technical skills and knowledge to successfully execute your job duties is only one part of being the best you can be in the workplace. In addition to these “hard” skills, we also need “soft” skills. Soft skills are those skills which allow us to effectively work with others. No matter what your position, organization, or industry, you work with people! Taking the time to build effective soft skills can contribute to a more efficient, more harmonious, and more productive workplace, as well as to your own overall job happiness and satisfaction. MORE >
5 Must-Know Technology Tips for Business Leaders to Save Time and Money
Daleele Alison, CEO, RooksDM
As business leaders we have all heard the little voice in our head saying -- I know there is an easier way to do this. Sadly, we never explore it further, because we just don’t have enough time. Join us to learn must-know tips from Daleele Alison, founder and CEO of RooksDM, a technology consulting group. Daleele will share the secrets to success that he uses to help his clients every day. You will walk away knowing how to streamline processes to become more efficient... in-turn saving you time AND money.
Togetherness: Achieving Sales and Marketing Alignment
Jeff Davis, Sales and Marketing Alignment Expert, The Sales and Marketing Alignment Summit
Aberdeen Group estimates that companies with poor sales and marketing alignment experience an annual 4% revenue decline. In today's B2B business environment sales and marketing can no longer operate in silos. We must find a way to create "Togetherness" and use the collective knowledge of each team to win. MORE >The goal of this presentation is to achieve making CEOs and other customer-facing executives think differently about how sales and marketing should interact. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option. This presentation focuses on using evidence-based research and empirical knowledge to propose real-world strategies that work.
The key objectives of the presentation are to:
* Establish an understanding of the detrimental effects that occur by not aligning sales and marketing
* Explore the key reasons why this relationship continues to be a challenge for most organizations
* Examine strategies and tactics to promote cohesiveness between these two functions that will lead to improvements in achieving revenue targets.