Free Business Topics in Chicago

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  • Avoid Business Failure By Enabling 3 Essentials In Your Marketing Strategy

    Troy Sandidge, Keynote Speaker • Emcee • Fractional CMO • Podcaster • Author, Strategy Hackers

    Synopsis: 65% of businesses fail because of three things - complexity, confusion, and chaos. To avoid failure, modern day success requires businesses to relinquish expired “best practices” and embrace modern marketing and sales frameworks while leveraging fundamentals to succeed. MORE >

    Breakdown:
    • The 3 Cs Causing Marketing Strategies to Fail & How to Avoid Them
    • Improve MarketingOps Using the D.A.R.T. Marketing Methodology™
    • 5-Point Customer Success Journey Blueprint for Better Conversions
    • Apply the E.A.S.T. Framework to Operate Marketing Campaigns Efficiently
    • How to Increase Sales Velocity Using the L.E.A.D.S. Generator Blueprint™

    Intentional Themes That Will Be Amplified:
    • Business Growth Strategies
    • Customer Success Journeys
    • MarCom + MarTech Integration
    • Marketing Optimization
    • Sales Velocity Tactics

    Actionable Takeaways:
    • Activate Blueprints to Increase Customer Success & Sales Velocity
    • Apply Strategies to Obtain & Maintain Clarity to Stay in Alignment with Goals
    • Clarity. Refocus. Realignment. Revitalization of Passion & Action

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  • E-Commerce Success – Beyond The Technology!

    Tim Campbell, CEO, VaporBeast.com

    There are literally millions of websites and e-commerce companies that flood the web. Most fail, however some have enormous success. Find out how Tim Campbell, partners, and team built VaporBeast.com to be one of the fastest growing e-commerce companies in the United States in less than five years. MORE >

    Tim Campbell is the Founder and CEO of VaporBeast.com. He started the company with a single product he invented, and today his company develops and distributes over 2,500 items in the dynamically growing e-cigarette industry. Find out how Tim and team built a leading brand that now ships over 15,000+ items a day to consumers and brick and mortar retailers throughout the United States.

    As much as technology, SEO, and a robust web platform have contributed...Tim attributes his company's success to other factors such as integrity, service, culture, passion and market timing! This is an inspirational story that shows that the American Dream is still alive and well!

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  • Is Your Business A “Digital Disaster”

    Jody Jankovsky, Founder and Managing Member, Black|Line Consulting

    Black|Line's "Digital Disaster" presentation explains how many businesses are failing to create and maintain some of their most valuable assets, their digital ones. Mr. Jankovsky explores what "Digital Assets" are, why they are important to a business/organization and how to avoid becoming a "Digital Disaster". The presentation can be made to fit a 30-60 minute format and can be tailored for your organization or business. MORE >

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  • 10 Soft Skills Every Leader Needs

    Bette Lawrence-Water, Founder and Principal Consultant, Spectrum Strategic Solutions

    Having the technical skills and knowledge to successfully execute your job duties is only one part of being the best you can be in the workplace. In addition to these “hard” skills, we also need “soft” skills. Soft skills are those skills which allow us to effectively work with others. No matter what your position, organization, or industry, you work with people! Taking the time to build effective soft skills can contribute to a more efficient, more harmonious, and more productive workplace, as well as to your own overall job happiness and satisfaction. MORE >

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  • Togetherness: Achieving Sales and Marketing Alignment

    Jeff Davis, Sales and Marketing Alignment Expert, The Sales and Marketing Alignment Summit

    Aberdeen Group estimates that companies with poor sales and marketing alignment experience an annual 4% revenue decline. In today's B2B business environment sales and marketing can no longer operate in silos. We must find a way to create "Togetherness" and use the collective knowledge of each team to win. MORE >

    The goal of this presentation is to achieve making CEOs and other customer-facing executives think differently about how sales and marketing should interact. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option. This presentation focuses on using evidence-based research and empirical knowledge to propose real-world strategies that work.

    The key objectives of the presentation are to:

    * Establish an understanding of the detrimental effects that occur by not aligning sales and marketing
    * Explore the key reasons why this relationship continues to be a challenge for most organizations
    * Examine strategies and tactics to promote cohesiveness between these two functions that will lead to improvements in achieving revenue targets.

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  • The Power of Storytelling to Your Organizations Culture, Growth and Innovation

    Jennifer Fortney, President, Cascade Communications

    The way you tell the story of your business or organization is all that matters to your customer. Today, customers want to be more engaged with the companies in which they do business and organizations' they support. The story is the reason they buy or donate. It is what they will share with friends and family when asked about where they purchased or what causes to do they support. MORE >

    The trick is that not everyone knows how to tell their story well across all platforms. This is where Jennifer comes in to walk you through finding your story and telling it appropriately and consistently for brand building.
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  • Is the Culture of Your Business by Choice or Chance? – Culture matters and leaving it to chance invites trouble.

    Mark James, Founder & President, Performance Advisors Group, Inc.

    A culture by chance is the welcome mat which invites variation into a business, hurting performance and results. On the other hand, a culture guided by choice helps prevent variation that hurt results. Get insights on how to make sure your organization’s culture enhances your value proposition and the customer experience instead of eroding them. Including a close look at the specific actions and behavior leaders must contribute to create the right culture. MORE >

    Attendee Takeaways
    -What defines company culture
    -Why culture matters
    -Which culture archetype describes your organization’s culture?
    -Key culture influencers
    -Actions to achieve culture by choice
    -Signs of an ideal culture
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  • Games Prospects and Buyers Play

    Bryan McDonald, Partner/Owner, onPurpose Growth

    Old ways don't open new doors. We hear two things consistently these days: everybody sells or everybody is in sales. Nobody wants be sold. The question we ask ourselves is how do these two things coexist? The traditional way of selling leaves your prospects wanting something different and you, wanting more prospects! In The Games Buyers & Prospects Play session, we will have a roundtable discussion that includes the underlying psychology driving your buyer's and prospect's behavior. MORE >

    We will present how the elite sales professionals and entrepreneurs, across industries, change the rules of the game and thus change the behaviors to improve the outcomes of their sales efforts.

    If you struggle with:

    ✦Having prospects that you thought sounded positive but never respond to follow up
    ✦Prospects that meet with you regularly and never pay for your service aka free advice
    ✦If you have ever said “I wish I just have smarter clients”
    ✦Frankly, if you are just tired of doing the same old tactics that never feel right nor, get you where you want to be, The Games Buyers & Prospects Play may just open the door to new possibilities for you.

    Join us and we will discuss a way to change your results!

    You will walk away with:

    ✦Understanding the commonly accepted selling steps
    ✦Learn about what is driving your prospects/buyers reactions
    ✦Discover the inherent conflict between the 2 above, that stops/slows down your sales
    ✦Be introduced to some key concepts that break the old model

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  • The Attraction Principle: How to Shift from Working to Get Clients to Attracting Them Effortlessly

    Tom Kelly, Business Coach, Potential In Motion

    If you are looking to dramatically increase your sales, make more money with less effort, and build a sales system that produces predictable results, then this presentation is for you! In this presentation, Master Certified Business Coach Tom Kelly covers the 5 shifts that you need to make in how you approach your business so that you can attract what you want, as opposed to chasing it. MORE >

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  • Don’t Jump Out of That Plane | How to Control Your Brain to Make Youself Limitless

    Mike Opyd, President, RE/MAX NEXT

    Everyone has a comfort zone that our brains try to keep us in. This comfort zone is built to help us survive. But what happens when we get outside of our comfort zone? The only way to escape it is to understand why the zone exists and what we can do to battle all of the forces that are trying to keep us in it. MORE >

    Did you know your brain has two functions, one to keep you alive and two to keep you safe? It's the latter that controls you more than anything. But what if you could control it? What would you do if you were able to be limitless? I have spent a lot of time understanding how our brains work and how we can control them. If you want to know how you can take control of your brain please reach out and let's discuss more.

    I'd love an opportunity to come and speak to any audience big or small. If you have any questions please contact me! I look forward to the opportunity to help!

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