Free Business Topics in Chicago

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SORT: MOST RECENT | A - Z

  • The Power of Storytelling to Your Organizations Culture, Growth and Innovation

    Jennifer Fortney, President, Cascade Communications

    The way you tell the story of your business or organization is all that matters to your customer. Today, customers want to be more engaged with the companies in which they do business and organizations' they support. The story is the reason they buy or donate. It is what they will share with friends and family when asked about where they purchased or what causes to do they support. MORE >

    The trick is that not everyone knows how to tell their story well across all platforms. This is where Jennifer comes in to walk you through finding your story and telling it appropriately and consistently for brand building.
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  • Avoid Business Failure By Enabling 3 Essentials In Your Marketing Strategy

    Troy Sandidge, Keynote Speaker • Emcee • Fractional CMO • Podcaster • Author, Strategy Hackers

    Synopsis: 65% of businesses fail because of three things - complexity, confusion, and chaos. To avoid failure, modern day success requires businesses to relinquish expired “best practices” and embrace modern marketing and sales frameworks while leveraging fundamentals to succeed. MORE >

    Breakdown:
    • The 3 Cs Causing Marketing Strategies to Fail & How to Avoid Them
    • Improve MarketingOps Using the D.A.R.T. Marketing Methodology™
    • 5-Point Customer Success Journey Blueprint for Better Conversions
    • Apply the E.A.S.T. Framework to Operate Marketing Campaigns Efficiently
    • How to Increase Sales Velocity Using the L.E.A.D.S. Generator Blueprint™

    Intentional Themes That Will Be Amplified:
    • Business Growth Strategies
    • Customer Success Journeys
    • MarCom + MarTech Integration
    • Marketing Optimization
    • Sales Velocity Tactics

    Actionable Takeaways:
    • Activate Blueprints to Increase Customer Success & Sales Velocity
    • Apply Strategies to Obtain & Maintain Clarity to Stay in Alignment with Goals
    • Clarity. Refocus. Realignment. Revitalization of Passion & Action

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  • Games Prospects and Buyers Play

    Bryan McDonald, Partner/Owner, onPurpose Growth

    Old ways don't open new doors. We hear two things consistently these days: everybody sells or everybody is in sales. Nobody wants be sold. The question we ask ourselves is how do these two things coexist? The traditional way of selling leaves your prospects wanting something different and you, wanting more prospects! In The Games Buyers & Prospects Play session, we will have a roundtable discussion that includes the underlying psychology driving your buyer's and prospect's behavior. MORE >

    We will present how the elite sales professionals and entrepreneurs, across industries, change the rules of the game and thus change the behaviors to improve the outcomes of their sales efforts.

    If you struggle with:

    ✦Having prospects that you thought sounded positive but never respond to follow up
    ✦Prospects that meet with you regularly and never pay for your service aka free advice
    ✦If you have ever said “I wish I just have smarter clients”
    ✦Frankly, if you are just tired of doing the same old tactics that never feel right nor, get you where you want to be, The Games Buyers & Prospects Play may just open the door to new possibilities for you.

    Join us and we will discuss a way to change your results!

    You will walk away with:

    ✦Understanding the commonly accepted selling steps
    ✦Learn about what is driving your prospects/buyers reactions
    ✦Discover the inherent conflict between the 2 above, that stops/slows down your sales
    ✦Be introduced to some key concepts that break the old model

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  • Is Your Business A “Digital Disaster”

    Jody Jankovsky, Founder and Managing Member, Black|Line Consulting

    Black|Line's "Digital Disaster" presentation explains how many businesses are failing to create and maintain some of their most valuable assets, their digital ones. Mr. Jankovsky explores what "Digital Assets" are, why they are important to a business/organization and how to avoid becoming a "Digital Disaster". The presentation can be made to fit a 30-60 minute format and can be tailored for your organization or business. MORE >

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  • Stop Chasing Talent Away -The Ultimate K.P.I. to Be a Talent Magnet

    Dennis Mellen, Owner, Full Throttle Leadership

    Break free of the old leadership model and become a visionary servant leader. Inspire your team to perform at a level they never dreamed possible with the ultimate KPI (key performance indicator).

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  • Successful Supply Chain Strategies for Today’s Uncertain Times

    Lauren Pittelli, Principal, Baker Logistics Consulting Services Inc.

    Drawing on thirty year's experience shipping internationally, Lauren will discuss current supply chain challenges and provide strategies to navigate today's uncertain and competitive marketplace. Plan for success by increasing your company's flexibility while driving down transportation costs and risk. MORE >

    In this session, Lauren will cover specific strategies to capitalize on today's market opportunities by:

    - Reducing supply chain risk
    - Increasing efficiency and cost effectiveness
    - Incorporating new tools

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  • Utilizing Marketing Automation for Prospect Qualification

    Franklin D. Rivera II, Founder/CEO, The V2M2 Group, Inc.

    Many companies fail to utilize marketing automation. Most do not know what Marketing Automation is! Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions. MORE >

    The technology of marketing automation makes these tasks easier (Hubspot). Even more importantly, marketing automation is like hiring a sales force to pre-qualify prospects without having to hire a sales force. Franklin will cover why marketing automation is so critical for the growth of your company and share the best software and practices for utilizing this amazing tool.
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  • Connecting People and Purpose: Rethinking Employee Engagement

    Anthony Bolden and Charles Cammack, Co-founders, BridgeWork LLC

    What if employee engagement isn’t about perks or productivity but about authentic investment? In this interactive session, we walk through the BridgeWork Framework to explore how people-centered workplaces are built when employees feel seen, supported, and connected to purpose. Participants will reflect on what they carry into the workplace, both personally and professionally, and how that shapes their contributions. Together, we’ll examine what it means to invest in work at a shallow or deep level and offer practical tools for building cultures where people thrive. Whether you’re leading a team or just finding your footing, this talk offers a fresh path forward that connects who we are with how we work. MORE >

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  • What is the difference between a CFO and a Bookkeeper?

    Barrett Willich, CFO, Bear & Kenmore LLC

    Are you not getting the financial insights you feel you need to run your business efficiently? It could be because you are working with a bookkeeper, controller, or accountant, and not a CFO. A CFO looks at the business implications of financial decisions and makes recommendations on how to become more profitable. Bookkeepers, controllers, and accountants help keep the accounting correct, but rarely dig deeper into business implications. In this presentation, we will walk you through the key differences so you can determine who you need on your team. MORE >

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  • Cyber Threat Survival Guide Protecting Your Business from Harm

    Christopher Higgins, Cyber Security Analyst, CCS Technology Group

    In this dynamic and engaging presentation, we will take a deep dive into the ever-evolving world of cybersecurity. Join us as we review the current threat landscape, educate you on common cyber attacks, explore the motivations behind these hacking endeavors, and, most importantly, equip you with practical strategies to protect yourself and your business from the lurking bad actors. MORE >

    With cyber threats becoming more sophisticated by the day, it is crucial to understand the risks you face. Our presentation will shed light on the tactics employed by hackers, helping you decode their methods and motives. We will explore the inner workings of various cyber attacks, from phishing scams to ransomware, all presented in a conversational and approachable manner that even non-technical audiences can grasp.

    Armed with this knowledge, you will learn how to fortify your defenses and mitigate vulnerabilities. We will share key cybersecurity best practices and actionable steps, empowering you to safeguard your digital assets. From implementing strong passwords and multi-factor authentication to educating your employees about social engineering techniques, we will cover it all.

    Join us for this eye-opening presentation and take the first step towards building a resilient cybersecurity posture. Don't wait for the bad actors to strike - together, we can overcome the cyber threats that loom in the digital realm.

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