Free Business Topics in Chicago

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  • What is the difference between a CFO and a Bookkeeper?

    Barrett Willich, CFO, Bear & Kenmore LLC

    Are you not getting the financial insights you feel you need to run your business efficiently? It could be because you are working with a bookkeeper, controller, or accountant, and not a CFO. A CFO looks at the business implications of financial decisions and makes recommendations on how to become more profitable. Bookkeepers, controllers, and accountants help keep the accounting correct, but rarely dig deeper into business implications. In this presentation, we will walk you through the key differences so you can determine who you need on your team. MORE >

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  • Preliminary Blocking and Tackling to Start a Debt or Equity Capital Raise

    Barrett Willich, CFO, Bear & Kenmore LLC

    In this presentation, we will do a quick introduction to things to think about and how to start preparing when you are ready to raise debt or equity capital. After this presentation, you will have a better idea of advisors to connect with as well as tasks your internal team can start preparing. We will also walk you through the key milestones of a process. MORE >

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  • How To Map A Business Process

    Robert Starinsky, MBA, MS, CCP, ASBC, Principal, Tradewinds Group, Inc.

    Getting things done in your business can be like walking through a minefield. Getting things done can be a struggle, for you, your employees and worse, for your customers. Mapping out processes and customer journeys can help you to streamline operations, cut out delays, reduce or eliminate miscommunications, reduce costs and clarify roles, responsibilities and expectations in your quest to delight the customer. MORE >

    Process mapping is an extremely natural and visual way to document how your business (should) works, which is especially helpful for complex and infrequent processes and in your training of new hires.

    Your presenter will introduce you to an easy to follow technique called The Process Walk (TM) that will help you to understand your processes. This technique relies on Microsoft Office based process mapping techniques using nouns and verbs to describe your business processes in both narrative (SIPOC) and visual (UPN) formats.

    Don’t leave your business processes to chance. Document your processes to insure that you have the right people doing the right jobs in the right way EVERY time!

    This educational presentation provides practical guidance for business leaders and managers who want to improve how business gets done every day.

    This presentation is available virtually to audiences across the country, or locally on an in-person basis.

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  • Transitioning from Full-Time Employment to Entrepreneurship: Making the Leap with Confidence

    Kyle Bennett, Financial Coach, Prosperity Launch, LLC

    Are you ready to embark on the exciting journey from full-time employment to entrepreneurship, but seeking guidance and confidence in taking the leap? In this comprehensive presentation, we'll begin with Kyle's personal insights into supporting professionals like you on their entrepreneurship journey. We'll delve into assessing your readiness for entrepreneurship, providing practical self-reflection exercises and addressing common fears associated with this significant change. MORE >

    Discover the importance of developing a transition plan, setting clear goals, and securing your financial foundation with expert advice on budgeting, savings, and funding options. We'll also explore the emotional side of career change, offering coping strategies and support systems to help you thrive.

    Throughout the presentation, Kyle will mirror his professional yet friendly communication style, providing clear insights and actionable steps. By the end, you'll be equipped with the tools, resources, and confidence to make a successful transition into entrepreneurship. Don't miss this opportunity to embrace change with confidence and clarity. Join us and take that leap towards a prosperous entrepreneurial future.

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  • Keys to High Performing Finance Teams

    Diane Davidson, Finance Transformation Leader, Clever Fox, LLC

    If I asked what your finance department does for your business, most would say: Taxes, Pay Bills, and Reports. These answers are all accurate, but this is only one aspect of a high-performing finance team. High-performing finance teams guide businesses in their decision-making. MORE >

    High-performing finance teams are viewed as thought leaders and analyze deal/strategies to make sure the company achieves their goals. In my 12 years of consulting, I have worked on transforming finance departments that are underperforming to high-performing teams that help jump start the company. I want to share how to identify underperformance and the path to a cohesive, high-performing team.
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  • Avoid Business Failure By Enabling 3 Essentials In Your Marketing Strategy

    Troy Sandidge, Keynote Speaker • Emcee • Fractional CMO • Podcaster • Author, Strategy Hackers

    Synopsis: 65% of businesses fail because of three things - complexity, confusion, and chaos. To avoid failure, modern day success requires businesses to relinquish expired “best practices” and embrace modern marketing and sales frameworks while leveraging fundamentals to succeed. MORE >

    Breakdown:
    • The 3 Cs Causing Marketing Strategies to Fail & How to Avoid Them
    • Improve MarketingOps Using the D.A.R.T. Marketing Methodology™
    • 5-Point Customer Success Journey Blueprint for Better Conversions
    • Apply the E.A.S.T. Framework to Operate Marketing Campaigns Efficiently
    • How to Increase Sales Velocity Using the L.E.A.D.S. Generator Blueprint™

    Intentional Themes That Will Be Amplified:
    • Business Growth Strategies
    • Customer Success Journeys
    • MarCom + MarTech Integration
    • Marketing Optimization
    • Sales Velocity Tactics

    Actionable Takeaways:
    • Activate Blueprints to Increase Customer Success & Sales Velocity
    • Apply Strategies to Obtain & Maintain Clarity to Stay in Alignment with Goals
    • Clarity. Refocus. Realignment. Revitalization of Passion & Action

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  • Optimize Your Customer Journey! Rebuild Your Marketing & Sales Infrastructure For Revenue

    Troy Sandidge, Keynote Speaker • Emcee • Fractional CMO • Podcaster • Author, Strategy Hackers

    Are sales nonexistent? Marketing not working? Have you evaluated your customer journey through the eyes of your customer? Are you optimized to give the right value at every stage? Are your marketing and selling initiatives aligned with revenue-generating activities? Is your business stuck on awareness mode desperately needing to switch to sales, acquisition, and conversions mode? Let's break down how to stop marketing for fans and start marketing and selling to drive revenue! MORE >

    Takeaways:
    • Learn a 5-point customer journey blueprint that you can modify to fit your current situation.
    • Discover how to expand your marketing and sales tactics and effectiveness using your actual customers as advocates.
    • Debunk myths and old "best practices" many businesses still use that's costing sales and repeatable buyers.

    Best For:
    • New Entrepreneurs & Startups Looking To Improve Marketing & Sales ROI
    • Businesses With Small Or No Marketing Team Or An Army-Of-One Marketing Leader
    • New Marketing & Sales Managers for Small Businesses

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  • Cyber Threat Survival Guide Protecting Your Business from Harm

    Christopher Higgins, Cyber Security Analyst, CCS Technology Group

    In this dynamic and engaging presentation, we will take a deep dive into the ever-evolving world of cybersecurity. Join us as we review the current threat landscape, educate you on common cyber attacks, explore the motivations behind these hacking endeavors, and, most importantly, equip you with practical strategies to protect yourself and your business from the lurking bad actors. MORE >

    With cyber threats becoming more sophisticated by the day, it is crucial to understand the risks you face. Our presentation will shed light on the tactics employed by hackers, helping you decode their methods and motives. We will explore the inner workings of various cyber attacks, from phishing scams to ransomware, all presented in a conversational and approachable manner that even non-technical audiences can grasp.

    Armed with this knowledge, you will learn how to fortify your defenses and mitigate vulnerabilities. We will share key cybersecurity best practices and actionable steps, empowering you to safeguard your digital assets. From implementing strong passwords and multi-factor authentication to educating your employees about social engineering techniques, we will cover it all.

    Join us for this eye-opening presentation and take the first step towards building a resilient cybersecurity posture. Don't wait for the bad actors to strike - together, we can overcome the cyber threats that loom in the digital realm.

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  • Keep It Simple: IT and Cyber Security Compliance Made Easy

    Christopher Higgins, Cyber Security Analyst, CCS Technology Group

    Tired of feeling overwhelmed by the complexities of IT and cybersecurity compliance? Look no further! In our presentation, "Keep It Simple: IT and Cyber Security Compliance Made Easy," we'll break down the jargon and provide you with practical solutions to simplify the compliance process. MORE >

    Navigating the intricate web of regulations and requirements can be daunting for any business. But fear not - we're here to guide you through the maze. Our seasoned experts will demystify the often-confusing world of compliance, presenting it in a way that even non-technical individuals can understand.

    We'll address common compliance challenges and provide actionable steps to streamline your efforts. From creating robust policies and procedures to implementing effective security controls, we'll cover the essentials to help you achieve and maintain compliance. We'll even share tips and tricks to avoid common pitfalls and optimize your compliance framework.

    At CCS, our extensive experience in the industry since 1974 sets us apart as trusted advisors. We know what works and what doesn't, and we're committed to making compliance approachable and manageable for you. Our friendly and engaging approach will ensure you leave the presentation feeling empowered and ready to tackle your compliance obligations.

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  • Break Out Session – Cyber Security Protecting your Business

    Christopher Higgins, Cyber Security Analyst, CCS Technology Group

    With cyber threats becoming more sophisticated by the day, it is crucial to understand the risks you face. Our presentation will shed light on the tactics employed by hackers, helping you decode their methods and motives. We will explore the inner workings of various cyber attacks, from phishing scams to ransomware, all presented in a conversational and approachable manner that even non-technical audiences can grasp. Presentation will be customized to address common threats in a business category or vertical market for example (manufacturing, distribution, finance, medical, etc.) Lets talk about your event and customize it for your event. MORE >

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