This free presentation is given by Valeria Gershanova, a member of Free Speakers Chicago.
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Creativity is powerful — but talent alone does not build wealth. In this dynamic and practical session, I break down how to transform skills, passion, and artistic ability into sustainable income streams. This presentation explores the shift from thinking like a creator to operating like a CEO. I share real-world strategies on branding, positioning, monetization models, audience building, and execution. Attendees will learn how to package their expertise, create multiple revenue streams, avoid common entrepreneurial mistakes, and move from hobby mindset to business strategy.
This talk is designed for creatives, artists, entrepreneurs, and aspiring founders who are ready to stop waiting for opportunities — and start building their own.
Participants will leave with:
• A clear framework for monetizing their talent
• Practical strategies to build a personal brand
• Action steps to launch or scale a creative business
• A mindset shift from “creative” to “creative entrepreneur”
This is not just inspiration — it’s a blueprint.
No charge, no honorarium, no mileage costs. This guest speaker is free for in-person presentations in Chicago and virtual presentations nationwide.
Free Speakers Chicago is a pro bono speakers bureau. Since 1996, our speakers have given free presentations to Rotary clubs, libraries, schools, and community groups across the Chicago area. Learn more about how it works.